A New Kind of Champion

Champion Article #1

The Champions are Made campaign channels the spirit of the original Champion wearing tennis champions, Jakob Hlasek and Marc Rosset, featuring talent who have also sought to succeed in their field on their own terms.

We believe that champions are built from the commitments they make. They are the sum total of their decisions, empowered by their failures and inspired by future opportunities. Driven by quiet confidence, they are made by their actions. Moving forward from the past to create a meaningful future.

Through our dynamic trilogy of talent - the actor Ncuti Gatwa, the model Maeva Giani Marshall and dancer Matthew Ball, Bally showcases this spirit - a crafted attitude that is not only bold, but bound to succeed.

Join the winner’s circle with Bally’s 2019 Champion sneaker. Available at bally.com and Bally stores worldwide.