Cookie policy

Our website uses cookies to improve your online experience. By means of this cookie policy, Bally, in its quality as controller, wishes to inform you about which cookies are used and how to manage them.

It is possible that information collected through a cookie or obtained otherwise, contains personal data. If this is the case, Bally’s Privacy Policy is applicable on the processing of these data. The Privacy Policy can be read here.

When the installation of cookies is based on consent (as indicated below), this consent can be freely revoked at any time by following the instructions contained in this document.

You may find more information about the use of cookies on websites at www.allaboutcookies.org.

What is a cookie?

Cookies are small text files that are sent to the user’s terminal equipment (usually to the user’s browser) by visited websites; they are stored in the user's terminal equipment to be then re-transmitted to the websites on the user's subsequent visits to those websites.

We mostly use them to offer you a proper or enhanced browsing experience and collect statistics to optimize site functionality. Any additional information, including that allowing us to deliver marketing based on your interests, shall only be stored upon your prior consent.

Different types of cookies

Cookies can be installed directly by us, with our website domain (“Bally’s cookies”) or by third-party providers (“third-party cookies”).

Some cookies can be persistently stored in the user’s device until their expiration or deletion by the user and other can be automatically eliminated any time the website browsing session ends or when the browser is closed (“session cookies”).

Depending on their purpose, cookies may be distinguished into two major groups: “technical” cookies and “profiling” cookies, as better illustrated below:

A. Technical cookies

Technical cookies are those used exclusively with a view to carrying out the transmission of a communication on a digital/electronic network, or insofar as this is strictly necessary to the electronic service provider that has been explicitly requested by the user to provide the said service. These cookies can be divided into:

  • browsing cookies, which guarantee a regular browsing experience on a website (e.g. allowing the access to restricted areas); disabling these cookies may impair the user’s browsing experience and prevent some web page to be displayed properly;
  • analytics cookies, which anonymously analyse the use of a website (e.g. the number of visitors of clicks for each webpage) for statistical survey and optimization purposes; disabling these cookies will not impair the user’s browsing experience;
  • functional cookies, which enable additional functionalities such as saving the user’s preferences and settings, such as language, so as to enhance the quality of service; disabling these cookies will not impair the user’s browsing experience, but will prevent the user to benefit of the functionalities offered by these types of cookies.

Some cookies can be persistently stored in the user’s device until their expiration or deletion by the user and other can be automatically eliminated any time the website browsing session ends or when the browser is closed (“session cookies”).

Depending on their purpose, cookies may be distinguished into two major groups: “technical” cookies and “profiling” cookies, as better illustrated below:

B. Profiling cookies

Profiling cookies are aimed at creating user profiles. They are used to send ads messages in line with the preferences shown by the user during navigation. A website can operate without them without impairing in any way the user’s browsing experience.

These cookies require the users’ informed consent to be installed.

Types of cookies we may use

Below you may find a list of the cookies that are most commonly used by Bally, along with an explanation of how they are each used.

Bally also uses third-party cookies from other providers as listed and described below.

Bally’s cookies

Cookie name

Duration (days)

Type

Purpose

Status

__cq_seg

30

Tracking Cookies (advertising)

ID


ON

_dc_gtm_UA-50986242-10

session

Tracking Cookies (advertising)

Tracking cookies used for data collection


ON

_dc_gtm_UA-50986242-2

session

Tracking Cookies (advertising)

Tracking cookies used for data collection


ON

__cfduid

365

technical cookies

GetClicky - Web Statistics Tool


ON

_uetsid

session

technical cookies

Session cookie


OFF

dw

session

technical cookies

Session cookie


ON

dw_cookies_accepted

session

technical cookies

Cookie privacy functionality


ON

dwresolutiondefined

session

technical cookies

HTTP cookie


ON

dwsecuretoken_8ddf8f49e3d01ec3f8add66f5027eccd

session

technical cookies

http session


ON

dwsid

session

technical cookies

Session cookie


ON

firstVisit

365

technical cookies

First-time site visitor functionality


ON

firstVisitHeader

365

technical cookies

First-time site visitor functionality


ON

sid

session

technical cookies

Session cookie


ON

__cq_bc

30

analytics cookies

Analytics cookie


ON

__cq_uuid

395

analytics cookies

This cookie stores a random unique user identifier.


ON

_ga

730

analytics cookies

Storage of the ID anonymous visitor to the site for retargeting


ON

_gat_globalTracker

session

analytics cookies

Analytics cookies used for data collection


OFF

_gat_siteTracker

session

analytics cookies

Analytics cookies used for data collection


OFF

_gat_UA-50986242-10

session

analytics cookies

Analytics cookies used for data collection


OFF

_gat_UA-50986242-2

session

analytics cookies

Analytics cookies used for data collection


OFF

_gid

1

analytics cookies

Analytics cookies used for data collection


ON

cqcid

session

analytics cookies

Contains a hashed ID for an anonymous use


ON

cquid

session

analytics cookies

Contains a hashed ID for a known, logged-in user


OFF

dwac_bdlPsiaai8xDcaaadjvM2CLQzb

session

analytics cookies

Analytics cookies used for data collection


ON

dwanonymous_8ddf8f49e3d01ec3f8add66f5027eccd

180

analytics cookies

Anonymous customer tracking


ON

_qPageNum_bally_uk

session

analytics cookies

Qubit analytics software


ON

_qsst

session

analytics cookies

Qubit analytics software


ON

_qst

365

analytics cookies

Qubit analytics software


ON

_qubitTracker

365

analytics cookies

Qubit analytics software


ON

_qubitTracker_s

session

analytics cookies

Qubit analytics software


ON

qb_permanent

365

analytics cookies

Qubit analytics software


ON

qb_persist_test

1

analytics cookies

Qubit analytics software


OFF

qb_session

session

analytics cookies

Qubit analytics software


ON

rr_rcs

730

analytics cookies

Used by RichRelevance to collect anonymous data of the user's navigation


OFF

stc113407

365

analytics cookies

Rakuten - stores session information in order to track affiliate purchases


ON

weird_get_top_level_domain

session

HTTP Cookie

Determines the preferred language and country-setting of the visitor


OFF

__cq_dnt

session

analytics cookies

Analytics cookie to track anonymous or logged in users to measure and improve performance, and support personalisation of site content


ON

__cqact

session

technical cookies

Contains activities that are queued up and sent from the browser, and is deleted immediately upon sending


OFF

_qsst_s

session

analytics cookies

Qubit analytics software


ON

_qst_s

365

analytics cookies

Qubit analytics software


ON

cookietest

session

technical cookies

To check if browser blocks/allows cookies


OFF

dw_dnt

session

technical cookies

Session cookie


ON

x_qtag_1133968

365

Advertising

Advertising Cookies are used for marketing purposes


ON

__lc.visitor_id.8978590

1000

technical cookies

LiveChat cookies


ON

_fbp

90

HTTP Cookie

Used by Facebook to deliver a series of advertisement products


ON

_gcl_au

90

HTTP Cookie

Used by Google AdSense for experimenting with advertisement efficiency across websites using their services


ON

lc_sso8978590

1000

technical cookies

LiveChat cookies


ON

lc_window_state

session

technical cookies

LiveChat cookies


ON

shippingCountry

365

technical cookies

To store users shipping country


ON

rmStore

30

analytics cookies

Rakuten - stores session information in order to track affiliate purchases


ON

sr_browser_id

10950

analytics cookies

ShopRunner cookies


ON

sr_pik_session_id

1

analytics cookies

ShopRunner cookies


ON

dwgeoip

365

analytics cookies

Converts user IP into geographic location record


ON

dwapupreq

1

session

technical cookies


ON

DISABLE ALL BALLY COOKIES

* it remains understood that, while we consider the consent given to profiling cookies as expired after each 12-month period after, we may keep a record of the consents given with the purpose of proving compliance with the applicable law for 10 years after the expiry of the last applicable 12-month period.

The installation of profiling, retargeting, analytic and social media cookies belonging to third parties, as well as any other activity relating to such cookies, including collection and processing of information, shall be the responsibility of such third parties.

Cookie name

Duration (days)

Type

Purpose

Provider

demdex

180

Tracking Cookies (analytics)

Storage of the ID anonymous visitor to web site cross domain

www.demdex.net

dpm

180

Tracking Cookies (analytics)

ID

www.dpm.demdex.net

NID

183

Tracking Cookies (analytics)

The NID cookie contains a unique ID Google uses to remember your preferences

www.google.com

user_id

365

Tracking Cookies (advertising)

HTTP Cookie

api.periscope.tv

MUIDB

390

Tracking Cookies (advertising)

ID

bat.bing.com

uid

60

Tracking Cookies (advertising)

ID

www.adform.net

c

365

Tracking Cookies (advertising)

ID

www.bidswitch.net

tuuid

365

Tracking Cookies (advertising)

ID

www.bidswitch.net

tuuid_lu

365

Tracking Cookies (advertising)

ID

www.bidswitch.net

MUID

390

Tracking Cookies (advertising)

ID

www.bing.com

bkdc

180

Tracking Cookies (advertising)

HTTP Cookies

www.bluekai.com

bku

180

Tracking Cookies (advertising)

ID

www.bluekai.com

IDE

730

Tracking Cookies (advertising)

ID

www.doubleclick.net

test_cookie

session

Tracking Cookies (advertising)

ID

www.doubleclick.net

fr

90

Tracking Cookies (advertising)

Encrypted Facebook ID and Browser ID

www.facebook.com

sb

730

Tracking Cookies (advertising)

Facebook cookies

www.facebook.com

wd

7

Tracking Cookies (advertising)

Facebook cookies

www.facebook.com

uuid

393

Tracking Cookies (advertising)

ID

www.mathtag.com

uuidc

393

Tracking Cookies (advertising)

ID

www.mathtag.com

HRL8

28

Tracking Cookies (advertising)

Tracking cookies used for data collection

www.mathtag.com

mt_misc

30

Tracking Cookies (advertising)

Tracking cookies used for data collection

www.mathtag.com

mt_mop

30

Tracking Cookies (advertising)

Tracking cookies used for data collection

www.mathtag.com

_pinterest_sess

390

Tracking Cookies (advertising)

Pinterest cookies

www.pinterest.com

_twitter_sess

session

Tracking Cookies (advertising)

Twitter cookies

www.twitter.com

cid

60

3rd party cookies

Adform Cookie

a2.adform.net

ca

365

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

cv

365

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

m

session

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

n

365

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

psthc

365

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

pv

365

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

s

session

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

sthc

session

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

uc

365

3rd party cookies

Rich Relevance recommender cookies

recs.richrelevance.com

bs_mop_u3s

30

3rd party cookies

Medimath’s cookie

u3s.mathtag.com

sc_f

1825

3rd party cookies

Paypal cookies

www.c.paypal.com

_cc_aud

270

3rd party cookies

Lotame tracking cookie

www.crwdcntrl.net

_cc_cc

session

3rd party cookies

Lotame tracking cookie

www.crwdcntrl.net

_cc_dc

270

3rd party cookies

Lotame tracking cookie

www.crwdcntrl.net

_cc_id

270

3rd party cookies

Lotame tracking cookie

www.crwdcntrl.net

_#pid

90

3rd party cookies

Rakuten marketing cookie

www.dc-storm.com

mcd

session

3rd party cookies

Instagram cookies

www.instagram.com

mid

7300

3rd party cookies

Instagram cookies

www.instagram.com

csrftoken

394

3rd party cookies

Instagram cookies

www.instagram.com

rur

session

3rd party cookies

Instagram cookies

www.instagram.com

urlgen

session

3rd party cookies

Instagram cookies

www.instagram.com

JSESSIONID

session

3rd party cookies

Linkedin cookies

www.linkedin.com

bscookie

731

3rd party cookies

Linkedin cookies

www.linkedin.com

lang

session

3rd party cookies

Linkedin cookies

www.linkedin.com

leo_auth_token

session

3rd party cookies

Linkedin cookies

www.linkedin.com

_gat

session

3rd party cookies

Linkedin cookies

www.linkedin.com

bcookie

731

3rd party cookies

Linkedin cookies

www.linkedin.com

lidc

1

3rd party cookies

Linkedin cookies

www.linkedin.com

visit

730

3rd party cookies

Linkedin cookies

www.linkedin.com

_bsw

session

3rd party cookies

Mediabong’s cookie

www.mediabong.com

_mb

session

3rd party cookies

Mediabong’s cookie

www.mediabong.com

akavpau_ppsd

session

3rd party cookies

Paypal cookies

www.paypal.com

enforce_policy

365

3rd party cookies

Paypal cookies

www.paypal.com

KHcl0EuY7AKSMgfvHl7J5E7hPtK

7300

3rd party cookies

Paypal cookies

www.paypal.com

ts

1096

3rd party cookies

Paypal cookies

www.paypal.com

tsrce

1

3rd party cookies

Paypal cookies

www.paypal.com

x-csrf-jwt

7

3rd party cookies

Paypal cookies

www.paypal.com

x-pp-s

session

3rd party cookies

Paypal cookies

www.paypal.com

X-PP-SILOVER

session

3rd party cookies

Paypal cookies

www.paypal.com

44907

90

3rd party cookies

Paypal cookies

www.paypal.com

47364

session

3rd party cookies

Paypal cookies

www.paypal.com

_cookiecheck

session

3rd party cookies

Paypal cookies

www.paypal.com

AKDC

session

3rd party cookies

Paypal cookies

www.paypal.com

nsid

session

3rd party cookies

Paypal cookies

www.paypal.com

tcs

session

3rd party cookies

Paypal cookies

www.paypal.com

PYPF

28

3rd party cookies

Paypal cookies

www.paypalobjects.com

amplitude_idperiscope.tv

3650

3rd party cookies

Periscope cookies

www.periscope.tv

amplitude_testperiscope.tv

3650

3rd party cookies

Periscope cookies

www.periscope.tv

pscp-csrf

30

3rd party cookies

Periscope cookies

www.periscope.tv

amplitude_cookie_test

session

3rd party cookies

Periscope cookies

www.periscope.tv

_auth

360

3rd party cookies

Pinterest cookies

www.pinterest.com

bei

session

3rd party cookies

Pinterest cookies

www.pinterest.com

c_dpr

session

3rd party cookies

Pinterest cookies

www.pinterest.com

c_vh

session

3rd party cookies

Pinterest cookies

www.pinterest.com

c_vw

session

3rd party cookies

Pinterest cookies

www.pinterest.com

sessionFunnelEventLogged

1

3rd party cookies

Pinterest cookies

www.pinterest.com

us_open_umbrella_board

session

3rd party cookies

Pinterest cookies

www.pinterest.com

us_open_umbrella_klp

session

3rd party cookies

Pinterest cookies

www.pinterest.com

us_open_umbrella_pin

session

3rd party cookies

Pinterest cookies

www.pinterest.com

mvtid

365

3rd party cookies

Rich Relevance recommender cookies

www.richrelevance.com

UIDR

720

3rd party cookies

Score card research’s cookie

www.scorecardresearch.com

skimGUID

365

3rd party cookies

Skim’s Cookie

www.skimresources.com

skimORIGIN

365

3rd party cookies

Skim’s Cookie

www.skimresources.com

_sca

90

3rd party cookies

Snapchat cookies

www.snapchat.com

country

session

3rd party cookies

Snapchat cookies

www.snapchat.com

session

session

3rd party cookies

Paypal cookies

www.stats.paypal.com

ct0

session

3rd party cookies

Twitter cookies

www.twitter.com

external_referer

7

3rd party cookies

Twitter cookies

www.twitter.com

guest_id

730

3rd party cookies

Twitter cookies

www.twitter.com

personalization_id

730

3rd party cookies

Twitter cookies

www.twitter.com

tfw_exp

14

3rd party cookies

Twitter cookies

www.twitter.com

GPS

session

3rd party cookies

YouTube cookies

www.youtube.com

PREF

243

3rd party cookies

YouTube cookies

www.youtube.com

VISITOR_INFO1_LIVE

180

3rd party cookies

YouTube cookies

www.youtube.com

YSC

session

3rd party cookies

YouTube cookies

www.youtube.com

 

How we collect your consent (when needed)

As indicated on the banner that appeared upon your first visit to our website, your consent to the use of cookies shall be collected when you click on the I ACCEPT button or close the banner.

Please note that we may keep record of your consent by means of a technical cookie, so that the aforementioned banner may not be displayed in your subsequent visits. Notwithstanding, we shall ask you to renew your choice (by the appearance of a new banner) every 12 months and keep record of your previous consents only to prove compliance with the law for so long as the applicable statute of limitation will require.

In any case and at any time, you may freely decide to block the setting of third-party and profiling cookies or to withdraw any previously given consent without affecting your ability to visit the website and avail of the relevant contents.

How to manage cookies

You may decide whether you want to allow cookies to be installed or not also by using your browser’s setting area.

However, please be reminded that disabling one or more technical cookies may impair certain features of this website (in particular, browsing cookies are necessary for the proper operation of the basic features of the website).

It is possible to disable/enable or delete the cookies at any time by using the settings of your Web browser. In particular, if you do not wish to receive cookies, it is possible to set your own browser to inform you of the presence of a cookie, thus allowing you to decide whether to accept it or not; you may also automatically refuse all the cookies by enabling the specific browser option. You may also delete specific cookies already stored in the browser or block the storage of cookies on your computer by specific websites, or block third party cookies.

Below, find the methods provided by the main browsers:

Following the disabling of all cookies, some functions of the website pages may not operate correctly.

Moreover, you may manage your cookie preferences at http://www.youronlinechoices.com.

Interaction with social networks and external platforms

Social plugins for Twitter, YouTube, Facebook, LinkedIn, Pinterest, Snapchat and others are used on our website, which displays an icon for each of these social networks or other external platforms.

This type of service allows interaction with social networks, or with other external platforms, directly from the pages of our website, by clicking on the relevant icon. The interactions and information acquired by our website are in any case subject to the user’s privacy settings related to each social network or external platform.

If an interaction service with social networks is installed, it is possible that, even if the users do not use the service, the same collect traffic data relating to the pages in which it is installed. Please be aware that we have no influence on the extent of the data that these social network or external platform collect through these plugins.

You may find detailed information about the scope, type, purpose and further processing of your data and your rights to protection of your privacy by consulting the privacy policy of the relevant social network or external platform. You may also directly click on the links provided below:

By first logging out from the pages of your social networks and deleting the cookies that have been set, you can prevent these third parties from collecting information about you during your visit to our website.